Wow us with your creative design for a limited edition original Coca-Cola label that incorporates an engaging and original activation idea to drive try and repeat purchase. Your packaging design needs to inspire Japanese teens and young adults to buy Coca-Cola Original again and again, and preferably share the experience on social media platforms, though not a must.
Reinvent the travel retail exclusive experience for a fragrance, skincare & makeup brand for a new generation of travelers! Come up with new product concepts and offers for fragrance, skincare and/or makeup for travelers and reinvent the experience around it. You can think about the retail environment at the airport, the POS setup, a traffic stopper, the art of gifting, personalization, etc. You can choose one or more routes from: 1)The one product I want when travelling 2) The best souvenir for someone or myself 3) A better shopping experience
Teisseire needs your help to reinvent the ideal syrup experience at home and make it more desirable for adults, kids and families. There are many areas you can explore: where the syrup is stored; when it’s consumed; the packaging and how it’s poured into the glass; the format of the syrup – can be liquid, a tablet, a capsule, or even an ice cube; how it’s dissolved. The only requirement: it should be a liquid you drink after dissolution.
A popular RTD (ready to drink) coffee brand would like to make RTD coffee more exciting for current drinkers through the packaging and also appeal to younger people (16-24) who currently don’t drink RTD coffee to make them buy and try it. Design a unique and attractive looking packaging for a RTD coffee brand to make RTD coffee more exciting and relevant
Create a story about how SK-II Facial Treatment Essence gives a young men professional the captivating positive force he needs to radiate during the festive season, and illustrate it with an outstanding, unexpected, premium and original packaging design that will get noticed, and talked about.
Design an arresting packaging add-on (secondary packaging) and a gift box idea that will get moms, or their concerned friends to notice and understand that Johnson’s bedtime routine when complemented with these products are the solution to a restful sleep.